For those of you celebrating Lunar New Year, Happy Year of the Rat! Without further ado, let’s get into a few stories of interest for today from a 2.0 perspective:

CBS, Facebook Team Up on NCAA Coverage

In a very interesting development, CBS announced yesterday that it will be teaming up with popular social utility Facebook to offer March Madness brackets. According to the Wall Street Journal, “The application, located at www.facebook.com/brackets, will allow Facebook users to fill out brackets and compare their picks with their friends. Facebook will also feature tournament coverage from CBS Sports, CSTV and CBSSports.com, as well as mobile access, and the ability to create public or private bracket groups.”

Just another way to play one of the most popular fantasy games of the year. Count me in!

Who Is The Best Fantasy Football Expert?

Fantasy Index (as reported by Rotonation) asked this very provocative question. The top three they rated (in order) included David Dorey of the Huddle, Jon Millman of Fantasy Football Champs, and Bob Henry of Footballguys.com.

It’s a useful list if you’re looking for a subscription service and want to check them out for yourself before taking the plunge.

Nielsen’s Recap Of 2008 Super Bowl Advertising

Want to know which commercials rated highest and had the most viewers. Check this out. Not surprisingly, the Victoria’s Secret commercial was the most viewed.