LiveHive Systems, a company centered around interactive technology, recently inked a deal with Turner Sports to bring live race trivia to NASCAR.COM.

“NASCAR is one of the top-rated televised sports in the United States, with an estimated 75 million fans,” said Dave Bullock, President and Co-Founder of LiveHive Systems. “Signing with Turner Sports will bring NanoGaming to millions of people and show them just how exciting sports can be with interactive technology.”

I wish I knew of this prior to the Brickyard 400 as I’m eager to see what sort of features the game offers. Surely, I will have my laptop beside me during the next race to see what all the NanoGaming buzz is about.