If you’ve watched ESPN over the past week or so then you’ve noticed their own bracket tournament of athletes, Who’s Now?
Throughout July, “SportsCenter” will air “Who’s Now,” a daily series in which viewers will help ESPN determine the ultimate sports star by considering both on-field success and off-field buzz. Based on fan nominations, ESPN Research selected 32 finalists to square off in a single-elimination bracket. The winner of each matchup will advance based upon fan voting (70 percent) and ESPN’s three-person panel (30 percent).
Without a doubt, this is the worst thing ESPN has done since filming Code Breakers. Not only is “Who’s Now” a sad attempt to retain viewers through July (doldrums of sporting year), it simply does not make any sense.
Even mega-sports giant ESPN cannot convince me that a 32 athlete bracket in which Amanda Beard goes against Peyton Manning is something worth paying attention to. There is no way to draw comparison and choose, I can’t wait until this nonsensical thing is done with.
Lastly, I can’t bear to stand hear T.I.’s Big Things Poppin’ since ESPN decided to make that their anthem to “Who’s Now.” Every time I hear the song I cringe at the thought of hearing debate over whether or not LeBron James is more ultimate of a sports star than Kelly Slater.
One Response
Michael Vu
July 6th, 2007 at 5:23 pm
1I agree, “What’s Now” is a ridiculous new offering from ESPN - and I am a big ESPN fan. I’m not quite sure what they’re trying to do with this. At least they’re creating a buzz, albeit a negative one.
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